The Best Time to Buy a TV Is Now
If you’ve been waiting to upgrade your TV, Super Bowl season is one of the smartest times of the year to buy. Retailers consistently roll out some of their deepest discounts ahead of the big game, and in 2026, Best Buy is offering standout deals across OLED, Mini-LED, QLED, and budget-friendly 4K TVs.
For football fans, picture quality and motion handling matter more than ever. Fast-paced action, bright stadium lighting, and wide camera shots demand a TV that can keep up. This guide focuses on the best TVs to buy for Super Bowl 2026, specifically highlighting models that combine strong performance with real savings at Best Buy right now.
Rather than listing every TV on sale, we’ve narrowed this down to the best values worth your money. Each recommendation below is selected based on picture quality, screen size, motion performance, and current pricing.
If your goal is to get the most TV for your budget before kickoff, this is where to start.
Top Super Bowl TV Deals at Best Buy (Premium Picks)
Samsung 77″ Class S84F OLED 4K Smart TV
The Samsung 77″ S84F OLED is one of the strongest premium TV deals available for Super Bowl season, especially for buyers who want flagship OLED performance at a major discount. OLED technology allows each pixel to turn on and off independently, producing perfect blacks, outstanding contrast, and precise control over motion — all critical for live sports and fast-paced football action.
This model features Samsung’s Vision AI processor, which improves motion clarity and sharpness during live broadcasts while intelligently upscaling cable, streaming, and over-the-air content to near-4K quality. That makes a noticeable difference when watching sports feeds that aren’t native 4K. Wide viewing angles ensure the picture stays consistent even when people are spread around the room during a Super Bowl party.
The S84F also runs Samsung’s Tizen smart platform, giving you quick access to all major streaming apps, live TV integrations, and smart home features. With a 77-inch screen, this TV delivers a true cinematic experience that makes the field feel larger and more immersive, especially for group viewing.
Current Deal: $1,499.99 at Best Buy
Savings: $1,500 off compared to a $2,999.99 comparable value
Why you should buy it:
- OLED delivers perfect blacks and elite contrast for night games and dark scenes
- Vision AI processing improves motion clarity for live sports
- Large 77-inch screen creates an immersive Super Bowl viewing experience
- Massive discount puts a premium OLED within reach of more buyers
Pros:
- Exceptional picture quality with OLED technology
- Excellent motion handling for sports
- Wide viewing angles for group watching
- Strong value at current Best Buy pricing
Cons:
- Higher price than LED and Mini-LED options
- OLED may not be ideal for rooms with extreme direct sunlight
If you want one of the best possible Super Bowl viewing experiences and are looking to take advantage of a rare discount on a large OLED TV, the Samsung S84F is a top-tier choice that balances premium performance with real savings.
Hisense 85″ Class U8 Series Mini-LED QLED 4K Smart Google TV
The Hisense 85″ U8 Series Mini-LED TV is one of the most impressive large-screen Super Bowl TV deals available right now, especially for buyers who want maximum screen size, extreme brightness, and strong value compared to premium brands. With an 85-inch display, this TV is built for big rooms, large gatherings, and true game-day immersion.
The U8 Series uses Mini-LED backlighting with thousands of local dimming zones, allowing it to deliver excellent contrast, bright highlights, and strong black levels for an LED-based TV. This is especially important for football broadcasts, where bright stadium lights, white jerseys, and fast motion can easily overwhelm weaker displays. The U8 handles these scenes with ease, maintaining clarity and punch even in well-lit rooms.
Hisense pairs the Mini-LED panel with Quantum Dot color (QLED), producing vibrant, accurate colors that make the field, uniforms, and crowd detail pop. Motion handling is strong, making fast plays, replays, and camera pans look smooth and controlled. This model also runs Google TV, giving you access to a wide range of streaming apps, live TV options, and voice control features in a clean, easy-to-use interface.
At its current pricing, the Hisense U8 stands out as a high-performance alternative to far more expensive premium TVs, especially for buyers prioritizing size and brightness over OLED.
Current Deal: $1,699.99 at Best Buy
Savings: $1,800 off compared to a $3,499.99 comparable value
Why you should buy it:
- Massive 85-inch screen ideal for Super Bowl parties and large rooms
- Mini-LED with local dimming delivers excellent brightness and contrast
- QLED color makes sports broadcasts look vibrant and lifelike
- Google TV platform with broad app support
- Significant savings compared to similarly sized premium TVs
Pros:
- Extremely bright picture, great for daytime viewing
- Large screen size at a competitive price
- Strong HDR and contrast for an LED TV
- Excellent value for the performance and size
Cons:
- Not OLED, so black levels are not quite as deep as OLED TVs
- Large size requires adequate space and viewing distance
If you want a massive, high-impact Super Bowl TV with strong brightness and excellent value — and don’t want to pay OLED pricing at this size — the Hisense 85″ U8 Series is one of the best large-screen deals you can buy right now.
Sony BRAVIA XR X90L 65″ 4K LED Smart TV
The Sony 65″ BRAVIA 9 Mini-LED TV is a premium option for buyers who prioritize motion clarity, processing accuracy, and overall picture realism for sports. Sony has long been regarded as one of the best brands for live-action viewing, and the BRAVIA 9 continues that reputation with a high-performance Mini-LED panel and advanced image processing.
This model uses Mini-LED backlighting with precise local dimming to deliver strong contrast, bright highlights, and controlled black levels, making it well-suited for football broadcasts with fast movement and high-contrast scenes. Sony’s Cognitive Processor XR plays a major role here, intelligently analyzing motion, depth, and color in real time to keep the picture smooth and natural during fast plays, replays, and camera pans.
The BRAVIA 9 also benefits from QLED color technology, producing rich, accurate colors that make the field, uniforms, and stadium lighting look more lifelike. Viewing angles are solid for group watching, and brightness levels are high enough to perform well in rooms with ambient light.
Running on Google TV, this model offers a clean, responsive smart platform with access to all major streaming apps, live TV services, and voice control. For buyers who want premium performance without stepping up to OLED pricing, the BRAVIA 9 sits in a strong middle ground.
Current Deal: $1,999.99 at Best Buy
Savings: $1,000 off compared to a $2,999.99 comparable value
Why you should buy it:
- Excellent motion handling, ideal for football and live sports
- Mini-LED delivers strong brightness and contrast
- Sony’s Cognitive Processor XR enhances realism and clarity
- Google TV platform with broad app support
- Premium build quality with a noticeable discount
Pros:
- Outstanding motion clarity for sports
- Accurate color and natural image processing
- Bright enough for well-lit rooms
- Strong alternative to OLED for sports-focused viewers
Cons:
- More expensive than mid-range Mini-LED TVs
- Smaller screen size compared to some similarly priced competitors
If your top priority is motion performance and picture accuracy for live sports, the Sony BRAVIA 9 Mini-LED is one of the best TVs you can buy for Super Bowl viewing, especially at its current discounted price.
Best Oversized TV Deal for Watch Parties
TCL 98″ Class QM6K QLED TV
The TCL 98″ QM6K Series is one of the most compelling Super Bowl TV deals available for buyers who want maximum screen size without paying ultra-premium pricing. At nearly eight feet wide, this TV is built for large rooms, dedicated media spaces, and Super Bowl watch parties where immersion matters most.
This model uses TCL’s QD Mini-LED technology, combining Mini-LED backlighting with Quantum Dot color to deliver high brightness, strong contrast, and vibrant color performance. Mini-LED local dimming helps control light precisely across the massive panel, allowing bright highlights from stadium lights and scoreboards to stand out while maintaining solid black levels for an LED-based display.
Motion performance is well suited for live sports, keeping fast plays, wide camera shots, and replays looking smooth on a screen this large. The sheer size of the 98-inch display dramatically enhances the viewing experience, making it easier for everyone in the room to follow the action without crowding around the screen.
The QM6K runs on Google TV, offering access to all major streaming apps, live TV services, and voice control in a clean, easy-to-navigate interface. At its current price, this TV delivers one of the best cost-per-inch values on the market.
Current Deal: $1,499.99 at Best Buy
Savings: $1,500 off compared to a $2,999.99 comparable value
Why you should buy it:
- Massive 98-inch screen ideal for Super Bowl parties and group viewing
- QD Mini-LED delivers bright, colorful visuals with solid contrast
- Excellent value compared to other ultra-large TVs
- Google TV platform with broad app and voice control support
- Rare opportunity to buy a 98-inch TV at this price point
Pros:
- Incredible screen size for the money
- Bright picture suitable for large, well-lit rooms
- Strong color performance with Quantum Dot technology
- One of the best large-screen TV deals available right now
Cons:
- Requires significant wall or floor space
- Not OLED, so black levels won’t match OLED performance
If your goal is to create a true game-day centerpiece and host a Super Bowl viewing experience that feels larger than life, the TCL 98″ QM6K is one of the smartest big-screen TV buys you can make at its current Best Buy price.
Best Mid-Range and Budget Big Screen TVs
Hisense U6 Series 75″ Mini-LED QLED TV
The Hisense 75″ U6 Series is one of the best value-driven Super Bowl TV deals available for buyers who want a large screen at a reasonable price. It delivers a strong balance of size, picture quality, and affordability, making it an excellent option for casual sports fans, families, and party setups where screen size matters most.
This model uses Mini-LED backlighting paired with QLED color technology, allowing it to produce better brightness and contrast than standard LED TVs in this price range. Local dimming helps control light more effectively across the screen, which improves clarity during high-contrast scenes like night games, replays, and wide stadium shots.
At 75 inches, the U6 Series creates a more immersive viewing experience than mid-size TVs without the cost associated with premium OLED or high-end Mini-LED models. Motion handling is solid for live sports, keeping football action smooth and easy to follow, while brightness levels are strong enough for most living rooms and daytime viewing.
The TV runs on Amazon Fire TV, giving you quick access to popular streaming apps, live TV options, and Alexa voice control. The interface is simple and familiar, especially for users already invested in the Amazon ecosystem.
Current Deal: $599.99 at Best Buy
Savings: $700 off compared to a $1,299.99 comparable value
Why you should buy it:
- Large 75-inch screen at an accessible price point
- Mini-LED and QLED deliver better brightness and contrast than standard LED TVs
- Strong value for sports, streaming, and group viewing
- Fire TV platform with built-in Alexa support
- Excellent choice for buyers prioritizing size and value
Pros:
- Very competitive price for a 75-inch Mini-LED TV
- Bright picture suitable for most rooms
- Good contrast for sports and TV viewing
- Easy-to-use Fire TV smart platform
Cons:
- Picture processing is not as advanced as premium models
- Black levels do not match OLED performance
If you want a big-screen Super Bowl TV without paying premium prices, the Hisense U6 Series 75″ is one of the smartest budget-friendly choices available right now, especially at its current Best Buy discount.
TCL QM5K Series Mini-LED 4K Smart TV
The TCL 75″ QM5K Series is one of the best budget-friendly Mini-LED TV deals available for Super Bowl season. It’s designed for buyers who want a large, modern TV with strong picture performance without stepping into premium price territory. At its current price, it delivers an excellent balance of size, technology, and value.
The QM5K uses QD Mini-LED technology, combining Mini-LED backlighting with Quantum Dot color to produce brighter highlights, improved contrast, and more vibrant colors than standard LED TVs. Local dimming helps control brightness across the screen, which improves clarity during fast-paced football action and high-contrast scenes like replays and wide stadium shots.
At 75 inches, this TV is well-suited for living rooms and party setups where screen size plays a major role in the viewing experience. Motion handling is solid for sports, and the brightness level performs well in rooms with moderate ambient light. While it’s not positioned as a flagship model, it clearly outperforms many TVs in the same price range.
The QM5K runs on Google TV, providing access to all major streaming apps, live TV services, and voice control features through a clean and easy-to-use interface. For buyers looking to maximize screen size and modern display tech per dollar, this model stands out as one of the strongest values available.
Current Deal: $599.99 at Best Buy
Savings: $600 off compared to a $1,199.99 comparable value
Why you should buy it:
- Large 75-inch screen at a highly competitive price
- QD Mini-LED delivers better brightness and contrast than standard LED TVs
- Strong value for Super Bowl parties and group viewing
- Google TV platform with broad app support
- One of the best cost-to-performance TVs in this size class
Pros:
- Excellent value for a Mini-LED TV at 75 inches
- Bright, colorful picture with Quantum Dot technology
- Solid motion handling for sports
- Easy-to-use Google TV smart platform
Cons:
- Not as bright or refined as premium Mini-LED models
- Black levels do not match OLED TVs
If you’re looking for a large Super Bowl TV that offers modern Mini-LED technology at a reasonable price, the TCL QM5K 75″ is one of the smartest budget-friendly options you can buy right now, especially with its current Best Buy discount.
Quick Breakdown: Best TVs by Budget
| TV Model | Approximate Sale Price | Why It’s a Great Deal |
|---|---|---|
| Samsung S84F OLED 77″ | $1,499.99 | Premium OLED performance with a $1,500 discount |
| Hisense U8 Mini-LED 85″ | $1,699.99 | Massive screen with high brightness and strong HDR value |
| Sony BRAVIA 9 Mini-LED 65″ | $1,999.99 | Excellent motion handling and Sony picture processing |
| TCL QM6K 98″ | $1,499.99 | Huge 98-inch screen at a rare price point |
| Hisense U6 Mini-LED 75″ | $599.99 | Big-screen Mini-LED value at a mid-range price |
| TCL QM5K Mini-LED 75″ | $599.99 | Budget-friendly Mini-LED with modern features |
Additional Budget-Friendly Picks for Smaller Spaces
For bedrooms, apartments, or secondary TVs, these options offer solid performance at lower prices.
Insignia Class F50 Series 55″ Smart TV – $179.99
The Insignia 55″ F50 Series is one of the best ultra-budget Super Bowl TV deals available, making it an ideal choice for buyers who want a reliable 4K TV at the lowest possible price. At under $200, this TV delivers excellent value for casual viewing, secondary rooms, or budget-conscious Super Bowl setups.
The F50 Series offers 4K Ultra HD resolution with HDR support, providing a noticeable upgrade in clarity and color over older 1080p TVs. While it doesn’t use Mini-LED or QLED technology, the picture quality is more than sufficient for live sports, streaming, and everyday viewing, especially at this price point.
This model runs on Amazon Fire TV, giving you access to all major streaming apps, live TV options, and Alexa voice control built directly into the TV. Navigation is simple and fast, and it integrates easily with other Amazon devices, making it a convenient option for many households.
At 55 inches, the Insignia F50 fits well in bedrooms, apartments, dorm rooms, or as an extra TV for Super Bowl gatherings where you want additional screens without spending much. Its current pricing makes it one of the strongest entry-level TV deals available at Best Buy.
Current Deal: $179.99 at Best Buy
Savings: $170 off compared to a $349.99 comparable value
Why you should buy it:
- Extremely affordable 55-inch 4K TV
- Fire TV platform with Alexa voice control
- Solid option for casual sports and streaming
- Great choice for secondary rooms or budget setups
- One of the lowest-priced Super Bowl TV deals available
Pros:
- Very low price for a 55-inch 4K TV
- Simple, user-friendly Fire TV interface
- Good value for everyday viewing
- Easy setup and broad app support
Cons:
- Not as bright as Mini-LED or QLED TVs
- Limited advanced picture processing
- Not designed for high-end home theater use
If you’re looking for the most affordable way to upgrade to a 4K TV before the Super Bowl, the Insignia F50 Series 55″ is a smart, no-frills choice that delivers solid performance at a price that’s hard to beat.
Roku Select Series 55″ 4K TV – $249.99
The Roku 55″ Plus Series Mini-LED TV is one of the best mid-range Super Bowl TV deals for buyers who want better picture quality than entry-level models without paying premium prices. It combines Mini-LED backlighting with QLED color and Roku’s simple, fast smart TV platform, making it a strong all-around option for sports and streaming.
Mini-LED technology allows for more precise local dimming, which improves contrast and brightness compared to standard LED TVs. This results in a clearer picture during high-contrast scenes like night games, bright stadium shots, and replays. QLED color enhances vibrancy, helping uniforms, turf, and on-screen graphics stand out during football broadcasts.
Motion performance is solid for live sports, and the 55-inch screen size works well for apartments, bedrooms, or smaller living rooms where viewers still want a noticeable upgrade in picture quality. Brightness levels are strong enough for most indoor lighting conditions, making this a dependable TV for both daytime and evening viewing.
The Roku TV operating system is one of the simplest and most reliable smart platforms available. It offers fast navigation, access to all major streaming services, live TV options, and voice control without unnecessary clutter. For many users, Roku’s ease of use is a major selling point.
Current Deal: $349.99 at Best Buy
Savings: $150 off compared to a $499.99 comparable value
Why you should buy it:
- Mini-LED and QLED deliver better contrast and color than standard LED TVs
- Roku TV platform is fast, simple, and easy to use
- Strong mid-range option for sports and streaming
- Competitive price for Mini-LED technology
- Ideal for smaller rooms or secondary Super Bowl setups
Pros:
- Noticeable upgrade in picture quality over basic 4K TVs
- Good brightness and contrast for sports
- Excellent smart TV experience with Roku
- Strong value at current Best Buy pricing
Cons:
- Smaller screen compared to large party-focused TVs
- Not as bright or refined as premium Mini-LED or OLED models
If you want a reliable, easy-to-use TV with better-than-average picture quality for Super Bowl viewing — without overspending — the Roku 55″ Plus Series Mini-LED TV is one of the smartest mid-range deals available right now.
Why These TVs Are the Best TVs to Buy for Super Bowl 2026
OLED and Mini-LED technology provide better contrast, brightness, and motion handling than standard LED TVs, making them ideal for football broadcasts. Larger screens significantly improve immersion, especially when watching with a group.
Just as important, these TVs are heavily discounted right now. Many are priced hundreds or even over a thousand dollars below their usual retail prices, which is why Super Bowl season remains one of the best times to buy a TV.
Best Buy’s current selection combines strong availability, fast delivery options, and competitive pricing, making it a reliable place to shop ahead of game day.
Final Thoughts: Buy Before Super Bowl Inventory Runs Out
If you’re planning to upgrade before the Super Bowl, waiting too long can mean missing out. Popular models and large-screen TVs tend to sell quickly as game day approaches.
These are some of the best TV deals available right now, combining performance, size, and real savings. Whether you’re looking for a premium OLED, a massive party screen, or a budget-friendly upgrade, now is the time to buy.